English Premier League side Liverpool has expanded its sponsorship agreement with insurance firm AXA ahead of the opening of its new training ground. 'I really love Melwood but football changes,' Klopp said back in 2017, when news of the switch first emerged. Liverpool also announced on Tuesday that their new base will see an extension to the current sponsorship terms with AXA. Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. AS Roma has expanded its sponsorship deal with brokerage company FXORO, while fellow Italian Serie A football club Hellas Verona has agreed a back-of-shirt sponsorship contract with vehicle maintenance…, The Disney-owned direct-to-consumer streaming platform ESPN+ has acquired US broadcast rights to the Scottish Premiership in one of a string of broadcast deals finalised by the Infront agency. This category only includes cookies that ensures basic functionalities and security features of the website. interconnect/it. detailed analysis, leveraging our unique data to provide independent advice.
The club unveiled their new strip for next season's campaign last month, paying homage to legendary former manager Bob Paisley . October 27, 2020 (Photo by Andrew Powell/Liverpool FC via Getty Images) English Premier League side Liverpool has expanded its sponsorship agreement with insurance firm AXA ahead of the opening of its new training ground . United's agreement is the most lucrative in British football but the Reds are aiming to match those figures with their new terms, whoever they sign with. Together we’ll work towards bringing to life really special experiences for our fans around the world," said Liverpool managing director Billy Hogan last year. explains more about how we use your data, and your rights. You can unsubscribe at any time. (Photo by Andrew Powell/Liverpool FC via Getty Images), English Premier League side Liverpool has expanded its sponsorship agreement with insurance firm AXA ahead of the opening of its new training ground, For a global perspective on the business of sport, Contact our team to discuss a subscription, Select the currency you wish to make your purchase with. "As a world leader in its industry, AXA shares our ambitions and values, which will provide the foundations for a special long-term relationship. Reproduced under licence from Football DataCo Limited. Sometimes they’ll include recommendations for other related newsletters or services we offer. The three-year deal will begin with the 2019/20 season and will see AXA take over from online gaming firm BetVictor. We are no longer accepting comments on this article. No figure was given for the value of the expanded sponsorship. The switch will see Liverpool depart their historic Melwood base, where the first-team have been based for 70 years, and move in where the current academy train. We look forward to building on our special relationship and continuing to bring to life fantastic experiences for our fans around the world.”. To launch the new partnership, AXA branding will feature on the Reds’ new collection of New Balance training apparel next term. To launch the new partnership, AXA branding will feature on the Reds’ new collection of New Balance training apparel next term. Liverpool first announced their plans to leave Melwood for Kirkby back in 2017, A brief look at the nutritional facilities at Kirkby was in the clip posted by Liverpool on Tuesday, Liverpool were due to move training bases at end of last season but construction was delayed. By building on our similar values and vision with Liverpool, we will also be able to better spread our new promise to our customers on self-belief with the tagline: Know You Can. Liverpool will begin training in the new range this summer ahead of the 2019-20 campaign. Subscribe to market-leading insight, analysis and the most accurate data on media rights deals worldwide.
'We cannot avoid this. perform Liverpool FC has today announced that AXA, the world's leading insurance brand, will become a principal partner and the club's new official training kit partner from the 2019-20 season. SportBusiness is the most trusted global intelligence service, providing unique news, analysis, We look forward to building on our special relationship and continuing to bring to life fantastic experiences for our fans around the world.”.
Park House, 116 Park Street, London, W1K 6AF, UK, 1001 Brickell Bay Drive, Suite 2306 (23rd Floor), Miami, FL 33131, USA, 3 Temasek Ave, Centennial Tower #18-01, Singapore 039190, Insight and analysis for top decision-makers in sport. “As a world-leader in its industry, AXA shares our ambitions and values, and we’ve already shared a lot of success since our partnership began in 2018. Part of the range include training tops, tracksuit bottoms, jackets, polo shirts and sleeveless hoodies. Solskjaer still doesn't know what his strongest... Brighton ace Neal Maupay was axed from squad to face Tottenham due to concerns over Frenchman's inflated ego... England's Euro 2020 plans in limbo as UEFA consider reverting back to a one-nation tournament with Gareth... 'Why is it only the PFA's job to tackle dementia? We can't stay like we always were and hope we can cope with the other clubs. As a world-leader in its industry, AXA shares our ambitions and values, and we’ve already shared a lot of success since our partnership began in 2018. Our library of reports covers everything from women’s sport through to OTT. For the latest breaking news four times a day from London, New York and Singapore, sign up to our daily email newsletter to stay on top of the global business of sport. Our one-off interactive data tool on the global popularity of sports and sport media consumption, For the latest breaking news four times a day from London, New York and Singapore, sign up to our daily email newsletter to stay on top of the global business o, For all the latest deals the moment they break, Exclusive and comprehensive media coverage. To launch the new partnership, AXA branding will feature on the Reds’ new collection of …
Site designed and built by
Matthew Williams. I really believe that infrastructure keeps responsibility up. Necessary cookies are absolutely essential for the website to function properly. Liverpool have released an in-depth look at their new £50m state-of-the-art Kirkby training base as Jurgen Klopp's Premier League title winners get … companies – based on exclusive insights from our team and the people who run the
SportBusiness has a strict internal policy governing the collection, analysis and cleansing of data. That was until this season's strip outsold its 17/18 counterpart to take the mantle as the most successful kit in Liverpool history. If we want to have one more office, we don't know where to go. Sports data and technology company Stats Perform has agreed a deal with the Liga Profesional de Fútbol del Ecuador (LigaPro) for data rights to its Serie A and Serie B club competitions.
Bringing the Academy and the first team together is one point but it's also about improving a lot of things that we can't improve here. AXA will be designated as a Principal Partner and the club’s new Official Training Kit Partner.
This involves the application of a proprietary set of rigorous data standards, with vetting by trusted experts to ensure unparalleled data quality and accuracy.
Liverpool will begin training in the new range this summer ahead of the 2019-20 campaign. Featuring the AXA logo on the Liverpool FC training kit is a great symbol of our strong ambition to strengthen the AXA brand consideration globally. The National Football League could expand its playoffs from 14 to 16 teams if regular-season games are lost due to the Covid-19 pandemic, according to multiple reports, The 2020 Scotiabank Concacaf Champions League will be completed in a centralized location in the United States from December 15-22, the regional soccer federation has announced, English Premier League side Liverpool has signed up online travel site Expedia as the club's new shirt sleeve sponsor. Western Union became the club’s first shirt-sleeve sponsor in 2017, when the Reds announced a multi-year deal with the global money company. The latest range is produced by current kit manufacturers New Balance, whose agreement with Reds runs until the end of next season. insight. The Reds struck up a deal with AXA in October last year with the French company becoming the club's first global insurance partner. Liverpool have released an in-depth look at their new £50m state-of-the-art Kirkby training base as Jurgen Klopp's Premier League title winners get set to make the move from Melwood next month. A digital subscription combining the best of SportBusiness specifically for academic institutions worldwide. © Copyright 2020 The Liverpool Football Club and Athletic Grounds Limited. Op-ed. Klopp's office, meanwhile, will have a balcony that overlooks the training pitches allowing the Reds boss to keep an eye on the action whenever he wants. WHY CAVANI’S LATE ARRIVAL TO MAN UTD IS WORRISOME October 7, 2020.
The 9,200sqm Training Centre also has two gyms, a swimming pool, hydrotherapy and sports rehabilitation facilities. Thomas Büberl, CEO at AXA, added: “We’re excited by this new important step in our partnership with Liverpool Football Club that started in 2018. Home; Player.
French multinational insurance giant AXA is the new training kit sponsor. The sponsorship covers both men’s and women’s teams and will focus around AXA’s global tagline ‘Know You Can’ and supporting healthy well-being, lifestyle and encouraging individual self-belief. Liverpool have not revealed the financial details of … Data and analysis on the relationships between leading sports properties and the brands reserved. Billy Hogan, managing director and chief commercial officer at LFC, said: “We’re delighted to be expanding our partnership with AXA to see them become a principal partner and new official training kit partner. All rights reserved. AXA branding will appear on warm up jackets, hoodies and sweatshirts (New Balance is Liverpool’s kit provider), as well as other products. We deliver strategic and commercial advice based on data driven insight to help you compete in business of sport. sports Liverpool FC has today announced that AXA, the world's leading insurance brand, will become a principal partner and the club's new official training kit partner from the 2019-20 season. It will only be good for the future of the club.
“By building on our similar values and vision with Liverpool FC, we will also be able to bring to life our new brand promise to our customers on self-belief with the tagline: ‘Know You Can’.”, Contact the writer of this story at moc.l1604382118labto1604382118ofdlr1604382118owedi1604382118sni@n1604382118osloh1604382118cin.l1604382118uap1604382118, Human trafficking: International fake player agents and scouts, and their selling of dreams, English lockdown exposes vulnerable grassroots just as they were showing green shoots, High flying Rangers suspend two players for covid breaches, Pressure builds on Premier League to scrap PPV as England preps for second lockdown, Brussels covid curfew forces Belgium to switch Nations League matches to Leuven.
Developed and maintained by the LFC Technology and Transformation Team.